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    The 4 key questions to ask before investing in new technologies


    Decisions about whether to purchase new technology for your dental practice have become more challenging for two reasons. On one hand, emerging technologies are more alluring than ever, seemingly offering unprecedented benefits for you, your staff and your patients. On the other, today’s tight, unforgiving dental market leaves little financial margin for error. An unwise investment in what seems like breakthrough technology might end up breaking the bank.

    There are undoubtedly new products out there right now that will prove to be game changers for dental practices in terms of patient care and overall satisfaction, as well as operating efficiency and profitability. The question is, which ones?

    You’ll have to come up with the right answers for your office, based on your particular situation and goals, but there are four general standards of judgment you can apply no matter what technology you’re considering.

    Related reading: 5 ways technology improves your dental practice

    1. Will it improve (or at least not reduce) the quality of patient care?

    Any technology that promises to benefit patients probably merits a closer look. But beware of exaggerated claims and unintended consequences. Some improvements are not worth the cost or effort they will require, and what you gain in one area may be

    undermined by losses in another. Before buying, take the time to investigate supposed benefits, and think through all aspects of using the new technology.

    2. Will it increase your and your staff’s speed and efficiency?

    If you can find ways to streamline procedures without reducing the quality of clinical care and if new technologies will enable team members to perform their jobs better without undermining customer service, then you may be looking at worthwhile upgrades for your

    practice. It’s only natural for manufacturers to present what they’re selling in glowing terms. It’s only proper for you to scrutinize all such claims closely. Make sure the new technology will have a positive impact on performance.

    Hot read: How technology saves your practice time and money


    Continue reading on Page 2 ...


    Dr. Roger P. Levin
    Dr. Roger P. Levin is a third-generation general dentist and the chairman and chief executive officer of Levin Group, Inc., the largest ...


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